Mevius Menthol Option Purple is the cooling, purple-labelled variant in the Mevius range. It combines the brand’s tobacco base with a more aromatic menthol direction than the standard Light product.
The matched competitor version lists 8 mg tar and 0.7 mg nicotine per cigarette. A click-ball capsule in the filter adds a berry note to the menthol-tobacco base when crushed.
Its closest in-brand contrast is Mevius Light, which is the non-menthol, lighter-profile carton. Choose between them by flavour format rather than assuming the colour word indicates safety or strength.
Local Tobacconist AU offers the product in ten packs of 20 cigarettes, with larger packet multiples shown when available. Check live stock and pricing above.
Details on Mevius Menthol Option Purple
- Brand / Series: Mevius Option Purple
- Manufacturer: Japan Tobacco International (JTI)
- Product type: Menthol capsule cigarette carton
- Price: $155
- Quantity options: 10 Packets, 20 Packets, 50 Packets
- Tar: 8 mg per cigarette
- Nicotine: 0.7 mg per cigarette
- Ingredients / blend: Tobacco base with menthol and berry capsule flavouring
- Format / size: King-size format; exact length not stated by the matched competitor
- Quantity: 10 individual packs × 20 cigarettes, 200 cigarettes total
- Filter type: Single click-ball capsule filter
- Origin: Japan-market Mevius range
- Flavour profile: Cool menthol before activation, with a sweeter berry note after the capsule is crushed
- Category: Mevius Cigarettes Australia
- Additional category: Menthol
- Related Mevius options: Mevius Light
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